LEGO has begun construction on a 50,000m² Innovation Campus in Billund, Denmark, set to open in 2027. Co-designed with employee input using LEGO bricks, the campus will centralise all development processes—from physical product design to digital experiences—and unite 1,700 employees, including over 600 designers. 

The eco-friendly, FSC-certified timber building will feature six overlapping modules with play zones, green spaces, and ample natural light. Designed to LEED Platinum standards, the campus aligns with LEGO's net-zero emissions goals. 

CEO Niels Christiansen and CMO Julia Goldin emphasised its commitment to creativity, sustainability, and collaboration in an inspiring, modular workspace.

In the picture, the plan for the innovation campus © LEGO